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Helping organizations enhance their positive social impact

- and enhance their business. 

 

 

 

 

 

 

 

Overview

Producer For Good partners with companies to infuse positive social impact into their revenue model. From shareholders to consumers, everyone benefits when businesses include social impact as a pillar of their branding, marketing and employee engagement. 

Producer For Good was founded in response to the growing trend that consumers, especially Millennials, respond positively to brands and services that “give back”.  

Embedding social impact is proven to help companies grow and attract early adopters – transforming customers into champions of your brand. 

 

 

 

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Opportunity

According to the Nielsen 2014 Doing Well By Doing Good Study

55% of North Americans said they would be willing to pay extra for products and services

from companies committed to positive social impact.

 

91% of global consumers are likely to switch brands to one associated with a good cause,

as revealed in the 2013 Cone Communications/Echo Global Study.

 

 

 

 

 

What We Do

Producer For Good aligns a company’s Marketing, Social Corporate Responsibility and Corporate Philanthropy. We identify and can implement measurable methods to build customer loyalty, boost sales and foster a positive work environment – important benchmarks for a healthy and sustainable company. 

 

Producer For Good will:

 

·       Identify where and how promoting a brand’s social impact will increase revenue. 

·       Direct Cause Related Marketing that is aligned with business goals.     

·       Create short-term and long-term partnerships that complement brand objectives.

·       Establish a corporate foundation.

·       Engage employees in philanthropy that helps your company’s bottom line.

·       Improve internal communication and boost morale.

·       Guide a company to become BCorp Certified.

 

The result of working with Producer For Good is a clear, unifying feel good action plan and message for shareholders, employees and consumers.  When people feel good, they are more likely to invest, be productive and buy.  

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Team

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Founder & CEO

 

Sharon Feder has fifteen years experience working with organizations to develop and implement strategic growth models, fundraise, direct cause-related marketing campaigns and facilitate partnerships.

 View Sharon's LinkedIn Profile >

Email the owner.

Sharon Feder

sharfed@gmail.com